
REVIEW • FIRST EDITION
Referral Recruitment
Event 2022
In 2022, The Referral Specialist organized the first edition of the Referral Recruitment Event. Employers, recruitment professionals, and experts candidly shared their successes, pitfalls, and lessons learned from practice.
This event has taken place.
FIRST EDITION
Honest stories from real life
The first edition focused on the practical aspects behind successful referral programs. Speakers discussed not only results but also incorrect assumptions, limited participation, unclear processes, and campaigns that only started working after adjustments.
It was precisely that openness that made the event valuable. Participants were not presented with an ideal scenario, but with concrete experiences from organizations that had built and improved referral recruitment themselves.
The main themes

Theme 1
How do you get employees to actually recommend people from their network?
Involving employees

Theme 2
Why insight into employees, preferences, and barriers is necessary before developing policy or a campaign.
Research before activation

Theme 3
How a quick, personal follow-up protects the trust of employee and candidate.
Succession and candidate experience

Theme 4
Stories and content
How employees can act as ambassadors with relatable stories & accessible content.
Speakers and contributions

Barbara Brouwer-Borstlap
Inflow Manager - Philadelphia Zorg
Involving employees and broadening the circle of ambassadors.

Bryan Peereboom
Head of Recruitment Benelux - Wortell
Use appropriate rewards and a game element to encourage participation.

Aaltje Vincent
Aaltje Vincent & Company
The best candidate experience for referral candidates and why.

Eefke Beelen en Mariëlle Boer
Recruitment - Boels
Lessons on focus, research, policy, and communication.

Gerben van Dalen
Interim Recruitment specialist
Barriers, expectations, and prompt follow-up within the referral process.

Chantal van Kuyen
Expert in Engagement & Employer Branding
Helping employees create authentic content themselves.

Michael Boud
Moderator & founder of de Referral Specialist
Facilitation of the program and the professional discussion.

Bianca Perfors
Moderator and founder of Recruiters Omgekeerd
Facilitation of the program and the professional discussion.
Program at a glance
De dag combineerde praktijkverhalen, masterclasses, live vragen en ontmoeting tussen vakgenoten.

Four
Real-life stories

Two
Masterclasses

Live Q&A

Ambassadorship

Networking drinks
The first edition in pictures










